In 2024, I founded the ATX UXR collective with a goal to bring the community of UXR, CXR, Human Factors, HCI, Cognitive psychology, Applied Psychology, and Human Computer Interaction researchers together and leverage our diversity and enable mutual aid and communal growth In a rapidly changing world, particularly with the rise of AI.

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We are the People-People, driven by a deep commitment to people, we cultivate experiences that deliver exceptional value, grounded in the principles of desirability, viability, feasibility, and unwavering dedication to sustainability, inclusivity, and ethical practice..